Welcome to My World Competition

Welcome to My World Competition

Celebrating a new baby during lockdown

Welcoming your first child is one of life’s most precious and treasured moments. But what happens when this milestone is spent during a nationwide lockdown? Many women across the country have gone through pregnancy and giving birth, all while navigating the social distancing restrictions in force over recent months.

And these restrictions have made celebrating the arrival of a new family member extremely tricky. In fact, in our recent study, 65% of new and expectant mums said that that they know someone who has had to cancel a baby shower.

This is why, during lockdown, we ran a competition to help surprise a new mum with a celebration, once friends and family could be reunited, safely. The winner of our competition was a new mum called Molly…

Molly’s belated baby shower

Molly became a first-time mum in May this year. However, lockdown restrictions meant Molly was unable to celebrate the birth of baby Olivia with her friends and family as planned – instead her planned baby shower had to be cancelled, and a virtual celebration arranged in its place.

As lockdown restrictions eased slightly in August, Molly’s friends and family re-organised Molly’s baby shower, and we wanted to help make the event extra special by capturing the day on video, for Molly to keep forever, as well as surprising her with some gifts to celebrate the birth of baby Olivia.

Described by her family and friends as ‘the most amazing and beautiful friend who does everything for anyone’, we wanted to help make Molly’s belated baby shower a day she would never forget, and capture the special day that she was reunited with all of her loved ones, for her to treasure forever…

Lansinoh’s top tips for lockdown celebrations

As lockdown restrictions get tighter over the coming weeks, if you are planning a baby shower for yourself or someone you know, here are our five top tips for how to plan a virtual baby shower celebration…

  1. Choose the “venue” – whether you will host the celebration on Zoom, Microsoft Teams, Skype, or another video platform.
  2. Send out virtual invitations – this can be a nice way to add a sophisticated touch to your virtual baby shower. Take a look at website such as Paperless Post or Evite for some lovely designs.
  3. Plan your decorations – just because it’s virtual doesn’t mean you can’t have decorations. Adding some balloons or bunting in the background of your video shot can be a great way to add that extra celebratory-feel If you want to push the boat out, you could even create a mini decorations pack to send to your guests.
  4. Decide what games to play – there are loads of great online games that you can play as a group online. Sites such as Jackbox offer lots of fun individual games or party packs that can keep you and your guests entertained for hours!
  5. Send presents in advance – arrange for guests to send their gifts directly to the mum-to-be, who can then open each of the presents at a certain time during the virtual event.
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